Web design and web development are often confused. This guide explains the difference, why both matter, and how they affect website performance and SEO.

Many South African websites attract traffic but struggle to turn visitors into enquiries. This guide explains how to improve website conversion optimisation – from messaging and layout to forms, speed and trust signals – so your existing traffic works harder for your business.

Beautiful design is not enough if visitors can’t find what they need. This guide explores UX for lead generation and shows South African businesses how to design clearer journeys, better content and simpler forms that support real-world enquiries.

Core Web Vitals 2025 isn’t just a dev metric checklist. Learn how South African businesses can hit LCP, INP and CLS targets with practical fixes tailored to local hosting and common CMS stacks.

If you’re serving customers in Paarl, that little box of three Google map results is prime property. This guide is a plain‑English walkthrough to help you show up there more often and get warmer enquiries.